Araştırma Makalesi
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Sosyal Ağ Analizi: Literatür İncelemesi

Yıl 2018, Cilt: 9 Sayı: 34, 73 - 80, 01.09.2018
https://doi.org/10.5824/1309-1581.2018.4.005.x

Öz

Bu makalede sosyal ağ analizi tanımı yapılarak sosyal ağ analizinin SNA tarihsel gelişim süreci açıklanması amaçlanmıştır. Bu amaçla kapsamlı literatür taraması yapılmıştır. SAA, bireylerin sosyal ağdaki etkisinin ortaya çıkarılması ve birey gruplarının oluşturduğu ağın bütünsel olarak değerlendirilebilmesinde, kişileri ve ilişkilerini merkeze alan güçlü bir yöntemdir. Sosyal ağ analizi kurumlardaki yapısal boşluklar ve sosyal sermayeyi göstermekte, yöneticilerin dikkatini kritik informal ağlara odaklamaktadır. Bir organizasyon içindeki stratejik olarak önemli ağları değerlendirmek, etkileşim halindeki "görünmez" grupları görünür hale getirmek ve etkili işbirliğini kolaylaştırmak için önemli gruplarla çalışma imkânı sağlar.

Kaynakça

  • Amabile, T., Fisher, C. M., & Pillemer, J. (2014). IDEO’s culture of helping. Harvard Business Review, Harvard Business School Publishing Corporation. January-February, 1-9.
  • Aydin, N, & Bekâroglu, Ş. B. (2017). A social network analysis on the culture of helping in health institutions. Journal of Global Strategic Management, 11 (2), 033-050.
  • Barabasi, A. L., & Albert, R. (1999). Emergence of scaling in random networks. Science, 286, 509-512.
  • Behrendt, S., Richter, A., & Trier, M. (2014). Mixed methods analysis of enterprise social networks. Computer Networks, 75, 560–577.
  • Billig, M. (2015). Kurt Lewin's leadership studies and his legacy to social psychology, is there nothing as practical as a good theory? Journal for the Theory of Social Behaviour, 45 (4), 440-460.
  • Blau, P. M. (1964). Exchange and power in social life. New York: John Wiley and Sons, Transaction Books.
  • Carrington, P. J. (2014). Early research in social networks. In: S. Dominguez, & B. Hollstein (eds.), Mixed Methods Social Networks Research, Design and Applications (pp. 38- 39). New York: Cambridge University Press.
  • Cross, R., Borgatti, S. P., & Parker, A. (2002). Making invisible work visible, Using social network analysis to support strategic collaboration. California Management Review, 44 (2), 25-46.
  • Daly, E., & Haahr, M. (2007). Social network analysis for routing in disconnected delay- tolerant MANETs. MobiHoc, 9 (1), 32-40.
  • Davis, A., Gardner, B. B., & Gardner, M. R. (2009). Deep South. Chicago: The University of Chicago Press.
  • Demir, H., & Taktak, F. (2011). Social network analysis on spatial data (SNA), Afyonkarahisar example. Electronic Journal of Map Technologies, 3 (1), 7-16.
  • Ehrlich, K., & Carboni, I. (2005). Inside social network analysis. Boston College, 1-13.
  • Emerson, R. M. (1976). Social exchange theory. Annual Review of Sociology, 2 (1), 335-362.
  • Emma, C. (2013). Sociological theory in the contemporary era: Exchange and rational choice theories: Peter M. Blau (1918–2002): A biographical sketch. 136-153.
  • Festinger, L., Schachter, S., & Back, K. (1950). Social pressures in informal groups. New York: Harper and Bros.
  • Freeman, L. C. (1996). Some antecedents of social network analysis. Connections. 19 (1), 39-42.
  • Freeman, L. C. (2011). The development of social network analysis, With an emphasis on recent events. http,//moreno.ss.uci.edu/91.pdf
  • Gulpinar, V. (2013). Customer loss analysis in Turkish telecommunication market with artificial neural networks and social network analysis assistance. Marmara University Journal of Economics and Administrative Sciences, 34 (1), 331–350.
  • Hanneman, R. A., & Riddle, M. (2005). Introduction to social network methods. Riverside, CA: University of California, Riverside.
  • Homans, G. C. (1958). Social behavior as exchange. American Journal of Sociology, 63 (6), 597- 606.
  • Hoppe, B., & Reinelt, C. (2010). Social network analysis and the evaluation of leadership networks. The Leadership Quarterly, 21, 600–619.
  • Kahraman, Ç. A., & Sevim, C. (2014). Dış ticarette doğrudan ikili ilişkilerden öteye dolaylı ilişkiler belirlenebilir mi? Ağ analizi yaklaşımı ile çekim modelinin testi. Sosyal Bilimler Enstitüsü Dergisi, 4 (1), 41-58.
  • Killworth, P. D., McCarty, C., Bernard, H. R., Johnsen, E. C., Domini, J., & Shelley, G. A. (2003). Two interpretations of reports of knowledge of subpopulation sizes. Social Networks, 25, 141–160.
  • Killworth, P. D., McCarty, C., Bernard, H. R., & House, M. (2006). The accuracy of small world chains in social networks. Social Networks, 28, 85-96.
  • Kocel, T. (2013). Business administration (12rd ed.). Istanbul: Beta Publications.
  • Leavitt, H, J. (1951). Some effects of communication patterns on group performance. Journal of Abnormal and Social Psychology, 46, 38-50.
  • Moody, J., & White, D. R. (2003). Structural cohesion and embeddedness, a hierarchical concept of social groups. American Sociological Review, 68 (1), 103-127.
  • Moreno, J. L. (1978). Who shall survive? Foundations of sociometry, group psychotherapy and sociodrama (3rd ed.). New York: Beacon, NY, Beacon House.
  • Moreno, J. L., & Jennings, H. H. (1938). Statistics of social configurations. Sociometry, 1, 342- 374.
  • Onal, G. (2004). Business administration and organization (3rd ed). Istanbul: Turkmen Bookstore.
  • Otte, E., & Rousseau, R. (2002). Social network analysis, a powerful strategy, also for the information sciences. Journal of Information Science, 28 (6), 441–453.
  • Perkins, J. M., Subramanian, S. V., & Christakis, N. A. (2015). Social networks and health, A systematic review of sociocentric network studies in -low and middle- income countries. Social Science and Medicine, 125, 60-78.
  • Pool, I. D., & Kochen, M. (1978). Contacts and influence. Social Networks, 1 (1), 5-51.
  • Provan, K. G., & Sebastian, J. G. (1998). Networks within networks, Service link overlap, organizational cliques, and network effectiveness. The Academy of Management Journal, 41 (4), 453-463.
  • Roethlisberger, F. J., & Dickson, W. J. (1939). Management and the worker. Cambridge: Harvard University Press.
  • Smith, J. H. (1986). Elton Mayo and the hidden Hawthorne. Work, Employment & Society, 1 (1), 107-120.
  • Sonnenfeld, J. A. (1985). Shedding light on the Hawthorne studies. Journal of Occupational Behaviour. 6 (2), 111-130.
  • Warner, W. L., & Lunt, P. S. (1941). The social life of a modern community. New Haven: Yale University Press.
  • Wasserman, S., & Faust, K. (1994). Social network analysis, Methods and applications. Cambridge University Press.
  • Watts, D. J., & Strogatz, S. H. (1998). Collective dynamics of small-world networks. Nature, 393 (6684), 440-442.
  • White, H. C., & Heil, G. H. (1976). An algorithm for finding simultaneous homomorphic correspondences between graphs and their image graphs. Behavioral Science, 21, 26- 35.
  • White, H. C., Boorman, S. A., & Breiger, R. L. (1976). Social structure from multiple networks, Part I. blockmodels of roles and positions. American Journal of Sociology, 81, 730-780.
  • White, H. C., & Boorman, S. A. (1976). Social structure from multiple networks, Part II. role Structures. American Journal of Sociology, 81, 1384-1446.

Social Network Analysis: Literature Review

Yıl 2018, Cilt: 9 Sayı: 34, 73 - 80, 01.09.2018
https://doi.org/10.5824/1309-1581.2018.4.005.x

Öz

In this article, social network analysis SNA is defined and historical development process is explained. A comprehensive literature search has been conducted for this purpose. SAA is a powerful method that centralizes individuals and their relations, in that the effect of the individual on the social network can be uncovered and the network of individual groups can be evaluated holistically. SNA shows the structural gaps and social capital in institutions, and focuses managers' attention on critical informal networks. Evaluating strategically important networks within an organization, make "invisible" groups visible in the interaction and allows them to work with key groups to facilitate effective collaboration.

Kaynakça

  • Amabile, T., Fisher, C. M., & Pillemer, J. (2014). IDEO’s culture of helping. Harvard Business Review, Harvard Business School Publishing Corporation. January-February, 1-9.
  • Aydin, N, & Bekâroglu, Ş. B. (2017). A social network analysis on the culture of helping in health institutions. Journal of Global Strategic Management, 11 (2), 033-050.
  • Barabasi, A. L., & Albert, R. (1999). Emergence of scaling in random networks. Science, 286, 509-512.
  • Behrendt, S., Richter, A., & Trier, M. (2014). Mixed methods analysis of enterprise social networks. Computer Networks, 75, 560–577.
  • Billig, M. (2015). Kurt Lewin's leadership studies and his legacy to social psychology, is there nothing as practical as a good theory? Journal for the Theory of Social Behaviour, 45 (4), 440-460.
  • Blau, P. M. (1964). Exchange and power in social life. New York: John Wiley and Sons, Transaction Books.
  • Carrington, P. J. (2014). Early research in social networks. In: S. Dominguez, & B. Hollstein (eds.), Mixed Methods Social Networks Research, Design and Applications (pp. 38- 39). New York: Cambridge University Press.
  • Cross, R., Borgatti, S. P., & Parker, A. (2002). Making invisible work visible, Using social network analysis to support strategic collaboration. California Management Review, 44 (2), 25-46.
  • Daly, E., & Haahr, M. (2007). Social network analysis for routing in disconnected delay- tolerant MANETs. MobiHoc, 9 (1), 32-40.
  • Davis, A., Gardner, B. B., & Gardner, M. R. (2009). Deep South. Chicago: The University of Chicago Press.
  • Demir, H., & Taktak, F. (2011). Social network analysis on spatial data (SNA), Afyonkarahisar example. Electronic Journal of Map Technologies, 3 (1), 7-16.
  • Ehrlich, K., & Carboni, I. (2005). Inside social network analysis. Boston College, 1-13.
  • Emerson, R. M. (1976). Social exchange theory. Annual Review of Sociology, 2 (1), 335-362.
  • Emma, C. (2013). Sociological theory in the contemporary era: Exchange and rational choice theories: Peter M. Blau (1918–2002): A biographical sketch. 136-153.
  • Festinger, L., Schachter, S., & Back, K. (1950). Social pressures in informal groups. New York: Harper and Bros.
  • Freeman, L. C. (1996). Some antecedents of social network analysis. Connections. 19 (1), 39-42.
  • Freeman, L. C. (2011). The development of social network analysis, With an emphasis on recent events. http,//moreno.ss.uci.edu/91.pdf
  • Gulpinar, V. (2013). Customer loss analysis in Turkish telecommunication market with artificial neural networks and social network analysis assistance. Marmara University Journal of Economics and Administrative Sciences, 34 (1), 331–350.
  • Hanneman, R. A., & Riddle, M. (2005). Introduction to social network methods. Riverside, CA: University of California, Riverside.
  • Homans, G. C. (1958). Social behavior as exchange. American Journal of Sociology, 63 (6), 597- 606.
  • Hoppe, B., & Reinelt, C. (2010). Social network analysis and the evaluation of leadership networks. The Leadership Quarterly, 21, 600–619.
  • Kahraman, Ç. A., & Sevim, C. (2014). Dış ticarette doğrudan ikili ilişkilerden öteye dolaylı ilişkiler belirlenebilir mi? Ağ analizi yaklaşımı ile çekim modelinin testi. Sosyal Bilimler Enstitüsü Dergisi, 4 (1), 41-58.
  • Killworth, P. D., McCarty, C., Bernard, H. R., Johnsen, E. C., Domini, J., & Shelley, G. A. (2003). Two interpretations of reports of knowledge of subpopulation sizes. Social Networks, 25, 141–160.
  • Killworth, P. D., McCarty, C., Bernard, H. R., & House, M. (2006). The accuracy of small world chains in social networks. Social Networks, 28, 85-96.
  • Kocel, T. (2013). Business administration (12rd ed.). Istanbul: Beta Publications.
  • Leavitt, H, J. (1951). Some effects of communication patterns on group performance. Journal of Abnormal and Social Psychology, 46, 38-50.
  • Moody, J., & White, D. R. (2003). Structural cohesion and embeddedness, a hierarchical concept of social groups. American Sociological Review, 68 (1), 103-127.
  • Moreno, J. L. (1978). Who shall survive? Foundations of sociometry, group psychotherapy and sociodrama (3rd ed.). New York: Beacon, NY, Beacon House.
  • Moreno, J. L., & Jennings, H. H. (1938). Statistics of social configurations. Sociometry, 1, 342- 374.
  • Onal, G. (2004). Business administration and organization (3rd ed). Istanbul: Turkmen Bookstore.
  • Otte, E., & Rousseau, R. (2002). Social network analysis, a powerful strategy, also for the information sciences. Journal of Information Science, 28 (6), 441–453.
  • Perkins, J. M., Subramanian, S. V., & Christakis, N. A. (2015). Social networks and health, A systematic review of sociocentric network studies in -low and middle- income countries. Social Science and Medicine, 125, 60-78.
  • Pool, I. D., & Kochen, M. (1978). Contacts and influence. Social Networks, 1 (1), 5-51.
  • Provan, K. G., & Sebastian, J. G. (1998). Networks within networks, Service link overlap, organizational cliques, and network effectiveness. The Academy of Management Journal, 41 (4), 453-463.
  • Roethlisberger, F. J., & Dickson, W. J. (1939). Management and the worker. Cambridge: Harvard University Press.
  • Smith, J. H. (1986). Elton Mayo and the hidden Hawthorne. Work, Employment & Society, 1 (1), 107-120.
  • Sonnenfeld, J. A. (1985). Shedding light on the Hawthorne studies. Journal of Occupational Behaviour. 6 (2), 111-130.
  • Warner, W. L., & Lunt, P. S. (1941). The social life of a modern community. New Haven: Yale University Press.
  • Wasserman, S., & Faust, K. (1994). Social network analysis, Methods and applications. Cambridge University Press.
  • Watts, D. J., & Strogatz, S. H. (1998). Collective dynamics of small-world networks. Nature, 393 (6684), 440-442.
  • White, H. C., & Heil, G. H. (1976). An algorithm for finding simultaneous homomorphic correspondences between graphs and their image graphs. Behavioral Science, 21, 26- 35.
  • White, H. C., Boorman, S. A., & Breiger, R. L. (1976). Social structure from multiple networks, Part I. blockmodels of roles and positions. American Journal of Sociology, 81, 730-780.
  • White, H. C., & Boorman, S. A. (1976). Social structure from multiple networks, Part II. role Structures. American Journal of Sociology, 81, 1384-1446.
Toplam 43 adet kaynakça vardır.

Ayrıntılar

Birincil Dil İngilizce
Bölüm Research Article
Yazarlar

Nursen Aydın Bu kişi benim

Yayımlanma Tarihi 1 Eylül 2018
Gönderilme Tarihi 1 Eylül 2018
Yayımlandığı Sayı Yıl 2018 Cilt: 9 Sayı: 34

Kaynak Göster

APA Aydın, N. (2018). Social Network Analysis: Literature Review. AJIT-E: Academic Journal of Information Technology, 9(34), 73-80. https://doi.org/10.5824/1309-1581.2018.4.005.x